Blog | Online Business, Website Design & Marketing

Video Spokesperson for Gaining Popularity

Jose Garcia - Saturday, November 14, 2009 Bookmark and Share

Many technologies emerge onto the internet everyday in means to enhance the promoting and selling of products and services for the business and communication purposes. Many business rely heavily on their websites to sell some more important products and services, and make a habit of doing most their business online. One of the most powerful tools to help these companies sell these products and services is to use a Video Spokesperson.
 
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E-mail marketing needs to focus on benefits to the customer

Jose Garcia - Saturday, November 14, 2009 Bookmark and Share

A few e-mail marketing rules of thumb:

  • Make sure that everyone on the list has agreed to be there — don't add names
  • Reassure readers that their information will not be shared
  • Give readers an opportunity to opt off of the list
  • Keep information concise, to the point, and focused on their needs
  • Don't blitz — e-mailing more than once or twice a week is annoying
  • Provide a choice of HTML or TEXT version
 
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Referrals – The Power of Word-of-mouth Advertising

Jose Garcia - Sunday, November 01, 2009 Bookmark and Share

For us, client referrals are the driving force of our business. No amount of advertising and promotion has brought us better quality leads and long term accounts than a recommendation from a happy client.  
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Small Businesses That Blog Get 55% More Traffic

Jose Garcia - Friday, October 30, 2009 Bookmark and Share

The data was crystal clear: Companies that blog have far better marketing results. Specifically, the average company that blogs has: 
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Using Email Marketing to Increase Blog Traffic

Jose Garcia - Wednesday, October 07, 2009 Bookmark and Share

Don't expect people to automatically come and visit your site when you make updates. You'll need to use Email Marketing and RSS to push updates to your audience. As part of an integrated marketing approach, "Subscribe Me " and "Tell a friend" forms can be used to capture users in your CRM database, whom you can email on a regular basis to tell them about site updates and news. 
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A Blog as a Marketing Tool

Jose Garcia - Monday, October 05, 2009 Bookmark and Share

Small business owners and organizations are using blogs to publish content to attract new customers and keep them interested. Blogs should be used as part of a broader, integrated marketing strategy, where customers are alerted to blog and announcement updates via Email Marketing, and RSS Feeds. 
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Does a Business Need a Blog?

Jose Garcia - Tuesday, September 22, 2009 Bookmark and Share

Absolutely. The popularity of reading blogs has grown at a tremendous rate. There has been no technological boom like blogging since the establishment of the Internet. Blogging has been around for several years, but it has reach incredible popularity recently and is here to stay for the foreseeable future. Recent estimates state that there are more than 10 Million blogs in existence today, and that number grows daily. 
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Top 2 Criteria for Search Engine Ranking

Jose Garcia - Friday, June 05, 2009 Bookmark and Share

#1 – Good content that changes often
Keyword rich content is the most important thing search engines want to see on a website when it comes to ranking. They want to bring their users the most relevant content possible to keep them coming back. Your site’s content should be unique and rich with keywords, but most importantly, it should change often. 
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Email Marketing – Grow Your Email List

Jose Garcia - Friday, June 05, 2009 Bookmark and Share

Do you have a list of your customer’s emails? You should.

Email marketing is a great way to drive repeat business by keeping in touch with your customers. Newsletter type emails tend to have better response as they tend to be more informative while putting your brand in front of the client. 
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Yahoo and the Open Directory Project

Jose Garcia - Wednesday, June 03, 2009 Bookmark and Share

As a website owner, there are 2 directories to which you MUST submit your site to, the Yahoo Directory (dir.yahoo.com) and the Open Directory Project (dmoz.org). 
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